

EMBER
Your guide to community-led growth
How to build a brand community doesn't have to be a mystery.

We partner with purposeful brands who want to become community-led by creating a thriving brand community. Our best clients:
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Foster a strong connection with their customer
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Are ready for a centralized hub for their community activity
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Have a community manager or a plan to hire one
Who we work with
What Our Clients Say
Outcomes of
Community-led Design
Imagine your customers taking action to grow your brand with you
1. GROWTH
Prompt and reward members when they share your brand with new customers.
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77% of consumers reported they are more likely to purchase from friends or family than any other channel.
Get better feedback and insights from community members in one community space.
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2. BETTER MARKETING
Clarify your target market and find the messages that motivate your customers.
3. BEST PRODUCT
Co-create your product with your most loyal customers from faster feedback loops.
Create a centralized hub to hear from your customers and understand their needs and motivations.
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Communities We Built

Community Tours
MEET YOUR BRAND
COMMUNITY STRATEGIST
Hi there, I'm Bri Leever 👋🏼 and I know what it's like to feel overwhelmed by the many different pathways to building community. But after seven years of working in community design, I have the tools and experience to demystify the community framework that will grow your brand.

THE BRAND COMMUNITY KICKOFF PLAN
We design and launch your brand community over the course of four to nine months.
Advocate Readiness Consultation
STEP 01
Discovery Call
Not everyone is ready to become community-led with a community framework and launch. We take time to assess your brand vision, culture, customer base, and metrics to see if we are good fit for where you're at.
STEP 02
Community Architecture
During this stage, we craft your high level community ecosystem and build your community space. We integrate habit formation to craft progressive rewards, the onboarding experience, and launch plan.
STEP 03
Kick off the Community
In this stage, we partner with your community manager to implement the first iteration of the community. We set your manager up with the tools to kick off and a roadmap to grow membership and engagement over time.
FREE
