EMBER
Fan your business into a flame with superfans
Partner with your customer
(without the ad spend).
TRUST
is the cornerstone of what you're building.
We are your one-stop shop to design and implement your next
ADVOCATE PROGRAM
CREATE
a pathway to scale trust, invite customers into your story, and achieve your mission and vision with you.
We believe the solution is advocates
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What is an advocate?
AN ADVOCATE IS
The superfan. Any person who takes action to support or advocate for your brand. We focus on the top 20% of your customer base.
AN ADVOCATE IS NOT
An influencer. Four percent of people trust influencers on social media. Instead of chasing fame, we go after the average Joe and Jane.
ABOUT
Welcome to Ember!
My name is Bri Leever and I’m here to guide your team through how to see a bigger ROI on sales and growth when you invest in your customer. My team and I have experience in building advocate and ambassador programs in a variety of industries, applying the same principles time and again. We might not know your customer yet, but we know they're being held back from partnering with you and taking action for you.
My passion for advocate programs goes both ways. I've seen how it can transform the lives of your customers and I've seen how it can transform your team and your company. Take the step and book a consultation to talk more about what it could look like for your brand!
SERVICES
Ready for change? We can help. There's three steps.
Advocate Readiness Consultation
Advocate Readiness Consultation
Advocate Readiness Consultation
Advocate Readiness Consultation
Advocate Readiness Consultation
Advocate Readiness Consultation
STEP 01
Advocate Readiness Consultation
Advocate programs are not for everyone. So we take the time to understand, do you have the data requirements, the customer base, and the KPIs in place to be ready to build one. Book yours!
STEP 02
Custom Model
Design
During this stage, we identify approved actions, match them to incentives, and connect them to triggers in the advocate journey. From there, we design the onboarding experience and a progressive tiered approach to the advocate journey.
STEP 03
Pilot & Implementation
In this stage, we launch the first iteration of the advocate program with identified customers. Then, when we work with your team to implement and plan long-term for your program.
FREE
Outcomes of an
Advocate Program
Imagine your customers taking action to grow your brand with you
1. ACQUIRE NEW CUSTOMERS
through incentives that reward top customers for loyalty and referrals.
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According to Harvard Business Review, there is a strong correlation between the company growth rate and the percent of customers identified as advocates.
Loyalty and referral programs are an especially common strategy to reward top customers for repeat purchases.
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2. ENGAGE REPEAT CUSTOMERS
using brand access to create a phenomenal customer experience.
3. CREATE
COMMUNITY & LOYALTY
when you invite customers into an exclusive shared experience.
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77% of consumers reported they are more likely to purchase from friends or family than any other channel.
Who We've Worked With
WHY IT WORKS
Make
Better Decisions
We set up integrated feedback loops to give you better information about customers, clarify your priorities, and inform better decisions.
Establish Advocate Identity
We create an exclusive invitation to community, deeper brand access, and perks!
Design Custom Framework
We design a progressive incentive structure, combining habit formation and behavioral psychology to inspire customers to act when you need it most.
