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How to Host a Successful Focus Group Before Community Launch

There is one simple reason I'm obsessed with focus groups: hearing directly from your people is the best ingredient in crafting a...

Circle.so / Heartbeat / MeltingSpot / Mighty Networks: Which Community Platform is Right for You?

This article is routinely updated as new features are rolled out from Circle, Heartbeat, Mighty Networks, and Geneva. It was last updated...

How to Use the 4 Stages of Competence to Onboard Community Members

You may have seen the 4 stages of competence before, but have you ever considered how they might inform your onboarding experience for...

5-Step Guide to Hosting a Phenomenal Virtual Event for Your Brand

phe·nom·e·nal /fəˈnämənəl/ very remarkable; extraordinary. If your virtual community events struggle with low attendance, zoom fatigue,...

4 Ways to Get Your Customers Talking to Each Other

Creating bonds between customers is like taking a singular connection between you and the customer and exploding it into a spider web of...

Community Building for Startups: 10 Ways to Leverage Your Superfans

At Ember, we take superfans and turn them into advocates for your business. We don’t normally work with clients who have less than 5,000...

8 Product Incentives to Supercharge Your Brand Advocates

Coming up with ways to incentivize advocates or ambassadors doesn't have to break your budget. At Ember, core approved actions that grow...

4 Ways to Increase Customer Engagement for Free

Advocates are a powerful community because their participation is perceived as more organic and results in greater trust. They are...