Mural Community Dissected
How does Mural, a collaborative whiteboard software tool, help and grow their community of customers?
Welcome to Community Dissection: a short video series hosted by Ember Consulting where each week we gather a small group of community professionals to dissect a community we love (or don't).
This week, we explored the Mural Community, which is hosted on Higher Logic's Vanilla community platform. I've used Mural for years, so I was curious to see how they leveraged their community, and especially after seeing the fragmented Notion community in the last episode, I was hoping for something a little more centralized to compare and contrast strategies.
Bri Leever // Brand Community Strategist at Ember
Derrick Chiu // Community Manager at Thrive TRM